Upcoming Proton ‘Heritage’ Programme Hinted

National carmaker Proton could establish a 'heritage' ('warisan') programme dedicated to parts, service, and perhaps restoration of past special models.

At the recent tour of its revamped Proton Parts Centre Sdn Bhd (PPCSB) in Glenmarie, Shah Alam, Proton Deputy CEO Roslan Abdullah took the opportunity to drop a rather interesting hint in his opening keynote address to press members present.

From what we understood, Proton is poised towards establishing a ‘heritage’ – the exec specifically used the Bahasa term for which, ‘warisan’ – programme. This arm will dedicated itself in creating parts, providing care, and perhaps restoration service for past special models made by Proton.

Such a program was hinted recently by Proton's Deputy CEO Roslan Abdullah (pictured).

Whilst Roslan didn’t elaborate further on what these special models are exactly, we’re inclined to believe it involves rarities like the Satria GTi hot hatch, Putra coupe, Wira 1.8 EXi super saloon, not forgetting the newer Satria Neo R3, and more alike.

Roslan didn’t specify an exact timeline towards the establishment of this special program/arm, but did instead acknowledge the need for such given the encouraging numbers of such Proton models that still exists today in the hands of passionate fans and enthusiasts.

To date, the national carmaker doesn’t exactly have a ‘heritage’ arm as such that some major automakers boasts. Proton did however ventured into this endeavor sporadically over the years – i.e. 2011’s ‘My Proton Makeover’ spearheaded by its R3 motorsports arm.

Such a program could mean good news for fans and enthusiast owning specials like the Satria GTi (left), as well as rarities like the Putra (right).

This could also mean good news for owners of true rare gems like the Wira 1.8 EXi pictured, which was a limited-run homologation special borne out of Proton's rally racing efforts.

Nevertheless, the fact that Deputy CEO Roslan hinted such an effort being spearheaded by the national carmaker should serve as good news for avid fans and enthusiasts. We can perhaps also expect Proton to reboot parts sales for selected popular out-of-production models through this too.

We’ll have more details in this as soon as they’re made available. In the meantime, what do you folks reckon? Is this a solid initiative by the national carmaker? What other after-sales areas do you feel they ought to focus on to? Share your thoughts below, and our social media pages…