Honda Malaysia Announces Final Winners of the 1 Million Dreams Campaign Alongside Brand Partners, 1 Millionth Customer Celebrated

Honda Malaysia has recently concluded the “1 Million Dreams Campaign” at the 1 Million Dreams Brand Collaboration - Prize Giving Ceremony. Alongside partners CUCKOO, Shopee and Watsons, the event saw the presentation of the final three 1 Million Special Edition models to the lucky winners from the brand partners. Announced during the event was also the 1 millionth Honda customer.

Ms. Madoka Chujo, Honda Malaysia’s new Managing Director and Chief Executive Officer which was appointed on April 1 2021 stated, “Thanks to the excellent leadership of my predecessors, the strong commitment of our Honda associates and dealers as well as the support from the Malaysian Government has led Honda Malaysia to achieve many remarkable milestones. Last month, Honda Malaysia reached the 1 millionth sale unit milestone and celebrated the achievement with all Malaysians. The Company presented four of the 1 Million Special Edition models to the lucky winners at the 1 Million Dreams Grand Finale. Today, I am very privileged to be here celebrating this outstanding achievement with all of you and presenting another three 1 Million Special Edition models to the lucky winners from our brand partners.”

“To all Malaysians, Honda customers, members of the media, and brand partners, thank you for your strong support and for being part of this momentous achievement,” added Ms. Chujo. 

The three lucky winners of the campaign was Ms. Megawati Binti Affendi, Mr. Muhammed Faisal Adnan and Mr. Mohd Aisamuddin Bin Mohd Azilah who respectively won the range-toppers All-New City, HR-V and BR-V. Sequentially, brand partners CUCKOO, Shopee and Watsons presented the prize alongside Honda Malaysia during the event. 

“Congratulations to all winners of Honda Malaysia’s 1 Million Dreams Campaign as well as Honda Malaysia’s lucky 1 millionth customer! As a Healthy Home Creator who is constantly in pursuit of enhancing the lives of all Malaysians through Beyond Standards Healthy Home

offerings, we are also happy that collaboration like that has curated greater excitement and experience for our customers in their journey of improving their living standards and completing their dream homes. We look forward to greater collaborations like this to inspire more to live healthier and happier,” said CUCKOO International Founder and Chief Executive Officer, Mr. Hoe Kian Choon.

Mr. Kenneth Soh, Head of Shopee Mall Malaysia stated, “The Honda 1 Million Dreams campaign has provided a lucky and loyal Shopee user a once-in-a-lifetime experience, and from a brand they cherish. Being able to make a user’s dream come true further reminds us that strategic partnerships between brands, driven by a common goal, is effective as our customers stand to benefit from our shared efforts. Together, we are able to create meaningful experiences for them and their family, and that is what we want to achieve by the end of the day.”

“Being the leading health and beauty retailer in the country, rewarding our members have always been one of the initiatives of our loyalty program. Therefore, Watsons collaborated with Honda Malaysia to give away one of its Special Edition models, the Honda BR-V. This contest was held back in late February to early April this year and today we are here to reward this lucky Watsons member with that grand prize. We would like to thank all the Watsons members’ participation and look forward to expanding our collaboration with Honda Malaysia. Stay updated with Watsons’ latest contests via Facebook or www.watsons.com.my.” said Managing Director of Watsons Malaysia, Ms. Caryn Loh. 

The month-long campaign aimed at celebrating Honda Malaysia’s 1 millionth sale unit milestone. Seven 1 Million Special Edition models are exclusively designed for the campaign and features Dual Tone Exterior, Front Fascia with Red Highlights, Sporty Red Line Side mirrors, Black Painted Alloy Wheels with Red Highlights and 1 Million Dreams Signature on both front fenders for the exterior. Interior-wise, the models are fitted with leather Steering Wheel with Red Stitching and Center Mark. Included is also a 1 Million Special Edition Leather Key Pouch. 

Additionally, Honda Malaysia also announced the 1 millionth model, the Honda Civic which belongs to Mr. Ahmad Sirwan Bin Mat Tuselim. Alongside the brand partners, Honda presented Mr. Ahmad Sirwan with a token of appreciation worth approximately RM8,000 for being the 1 millionth Honda owner in Malaysia.

Honda Malaysia has expressed its sincerest gratitude for everyone who was a part of their goal to achieve the 1 millionth sales milestone. The company has stated that it is looking forward to revealing more Next Generation Advanced Technology products in the future.