Link Copiedcheck_circle
Auto News

Happy 37th Birthday Proton Saga!

Anis

Share via

On July 9 of this year, Proton Holdings Bhd commemorated the Proton Saga's 37th birthday as Malaysia's first automobile. Launched on July 9, 1985, Proton is credited with having been founded by former Malaysian prime minister Tun Dr Mahathir Mohamad.

For the record, the Saga name was chosen from 102,823 entries in the "Name the National Car Contest."

"While Saga is taken from the hard red seed of the Saga tree, it was also an acronym for safety, achievement, greatness, and ability," – Proton

The automaker has sold 1.95 million vehicles since 1985, making it the most popular vehicle in Malaysian automotive history. The network formed by the 1.95 million Proton Saga vehicles delivered to date would stretch more than 8,000 kilometres.

Saga has reportedly been exported to a total of 28 nations globally, according to Proton. In 1986, Bangladesh was the first export market, and the United Kingdom came next in 1989.

"The Proton Saga is Proton's most popular export model with over 59,000 units sold," it said. 

Since 1988, The Saga has won more than 22 accolades from various media outlets. Soon after it was introduced, it was involved in motorsports as well. Its most recent achievement was placing second in the 2019 Sepang 1,000 km race, which was also conducted by R3, Proton's racing branch and was won by the Proton Iriz.

The first official car to cross the Penang Bridge was a red Proton Saga. Tun Mahathir was the car's driver.


Gallery

Tagged:

proton saga
Share This Article

Written By

Anis

Previously in banking and e commerce before she realized nothing makes her happier than a revving engine and gleaming tyres........

Share via

Related News

Auto News

2026 Proton Saga Sales Surpasses 10,000 Units

2026 Proton Saga sales have surpassed 10,000 units mark, with 7,975 units shifted in Dec 2025 alone.

05-01-2026
Auto News

New 2026 Proton Saga Scores 4-Star ASEAN NCAP Rating

The new 2025 Proton Saga arrives safer than ever, with a 4-star ASEAN NCAP rating

Auto News

2026 Proton Saga Garners Over 10,000 Bookings In Just Five Days!

All-new 2026 Proton Saga charts just over 10,000 bookings in just 5 days - one booking placed every 43 seconds!

18-11-2025
New Car

2026 Proton Saga MC3 Open for Booking – 3 Variants, Est. RM40K to RM50K

Bookings for the 2026 Proton Saga MC3 have officially opened, featuring 3 variants with estimated prices between RM40,000 and RM50,000.

11-11-2025
Auto News

New Proton Saga & Proton e.MAS 5 Presented at the 2025 ASEAN Summit

The new Proton Saga and the e.MAS 5 were presented to the Malaysian and Chinese prime ministers during the ASEAN Summit.

28-10-2025
Auto News

Proton Closes Q3 2025 With YTD Total Sales of 114,927 Units

Sept 2025 sales of 13,395 units see Proton close Q3 with YTD total sales of 114,927 units.

03-10-2025
Auto News

Proton Saga Production In Shah Alam Has Ended

Social media posts by insiders indicate production of the outgoing Proton Saga in Shah Alam has ended.

28-09-2025
Auto News

Proton Introduces ‘Servis Ihsan Madani’ Affordable Service Packages

Proton has introduced the ‘Servis Ihsan Madani’ campaign, offering affordable service packages for the PIES models.

11-09-2025

Latest News

Auto News

254,000 Cars Sold So Far In 2026! A Look At Which Malaysian States Are Freezing In Traffic

Over 254,000 new cars have hit Malaysian roads in the first 4 months of 2026. Discover how MAA’s April sales surged 17% as vehicle production ramped up post-Raya.

20-05-2026
Auto News

We're Lagging Behind! MAA Reminds MITI That Malaysia Is Already Losing The EV Race To Our SEA Neighbours

MAA President Mohd Shamsor warns MITI that Malaysia's sub-4% EV sales lag far behind Thailand and Vietnam, urging a phased approach to new CBU rules.

20-05-2026
Auto News

Dataran DBKL 'Flooded' By 1,000+ Runners For KLIMS Run 2026!

Over 1,000 runners took over Dataran DBKL for the first-ever KLIMS Run 2026, snagging free tickets to the upcoming June mobility show and a MacBook Neo.

20-05-2026
Auto News

Marketing Gone Wrong! 15 People Land In Lockup After Rented Hilux Flare Stunt Fails To Impress Cops

KL police have arrested 15 people over a dangerous late-night flare stunt in Bukit Bintang, which was a marketing promo for a Dengkil clothing store's 6th anniversary.

19-05-2026
Auto News

Chery Just Opened A Gorgeous New Lifestyle Showroom Inside Pavilion Bukit Jalil

Chery Malaysia opens its first Gen 4 boutique mall showroom at Pavilion Bukit Jalil, offering an exclusive sneak peek of the Tiggo 9 and up to RM8,888 in savings.

19-05-2026
Auto News

Perodua Receives RM37 Million Boost From Japan, Ativa Hybrid Is Finally Coming To Showrooms?

Perodua confirms plans to locally assemble and sell the Ativa Hybrid in Malaysia, backed by a RM37 million (1.5 billion yen) injection from the Global South Fund.

18-05-2026
Auto News

"Turun Padang" Works! PMX To Personally Push For Higher Fuel Subsidies After Hearing From P-Hailing Riders

PM Anwar Ibrahim announces a proposal to increase the Budi Madani RON95 fuel subsidy quota for p-hailing delivery riders from 200 to 250 litres following direct feedback during his Johor visit.

18-05-2026
Auto News

RM1 Million Car But RM0 Value On Your Life? This Calculator Tells You Exactly What Happens If You Never Make It Home

Volvo Car Malaysia launch the interactive 'Selamat Calculator' to help drivers measure the financial and emotional impact of their absence and improve road safety awareness.

18-05-2026