Link Copiedcheck_circle
International

Sony Honda Mobility first EV, Broadcasting Live in 14 Days during CES 2023

Jesica Sendai

Share via


Following an update from Sony-Honda JV to launch its first EV, a new announcement has been made which speech will be delivered live from the Las Vegas Convention Center on January 4 during Consumer Electronic Show (CES) 2023 early next month.

Before we go further, the first Sony Honda Mobility vehicle will be available for pre-order in the first half of 2025, with sales beginning before the end of that year.

Back to our story, the JV added a teaser trailer portraying the contour of a vehicle's hood, which we all know Honda and Sony are working on a breakthrough electric vehicle jam-packed with high-tech components.


Sony Honda Mobility Inc CEO Yasuhide Mizuno and COO Izumi Kawanishi


Despite continuing to withhold information, Sony Honda Mobility has previously stated it will begin producing its first EV in 2026.

That line, in particular, will be based in North America, with internet sales taking precedence in the region and vehicles will be exported to Japan shortly after, although production may commence there as well.

Aside from that, the JV has defined its high value-added EV concept as the 3As for Autonomy, Augmentation, and Affinity which derives on a common principle shared by both Sony and Honda which is to contribute and lead the evolution of mobility.

Following next, the plan consists of transforming mobility space by seamlessly integrating real and virtual worlds other than to explore new digital innovation like metaverse.

Adding on to that, the new EV is expected to include a gaming system to become part of its automobile feature.

Meanwhile, Honda will lend the joint venture its manufacturing skills, as well as engineering and after-sales assistance, areas that have stymied other automotive startups seeking to enter the EV industry and challenge the dealership model.


CES 2023 Sony Press Conference 

Date: January 4 (Wed) 5:00 p.m. - 5:45 p.m. (PST)

Venue: Las Vegas Convention Center at the main Sony booth, Central Hall # 18600

Live Stream:

English: CES 2023 Press Conference|Sony Official

English(ASL): CES 2023 Press Conference (with ASL interpretation)




 

 

 


Tagged:

Sony Honda Mobility
Sony Honda
Share This Article

Written By

Jesica Sendai

from 9 to 5 grinder to 'racing' her way in the automotive industry through editorial work.

Share via

Related News

EV

Sony-Honda JV Poised To Debut 3 EVs By 2030

The Sony-Honda joint-venture is reportedly set to produce at least three EV models by the year 2030.

17-02-2024
EV

Sony Honda Mobility to install PS5 games into their new EV?

Sony and Honda plans for a 2025 electric vehicle that include gaming.

22-11-2022
EV

Sony Honda Mobility includes Level 3 autonomy in the new EVs

The two companies intend to offer Level 3 autonomy in the new EVs, as well as Sony-developed interior infotainment technology.

15-10-2022
EV

Sony Honda Mobility Launches Afeela Brand And Previews New EV Prototype

Sony Honda Mobility (SHM) introduces EV-specific ‘Afeela’ brand name and previews special EV prototype at CES 2023.

05-01-2023

Latest News

International

Next-Gen Mercedes-Benz GLB Interior Shown, Full Debut Set For Dec

Second-generation Mercedes-Benz GLB interior revealed ahead of full debut scheduled next month.

12-11-2025
International

2026 Chery Tiggo 8 Pro Debuts in China – Fifth-Gen Model, Two Exterior Styles

The all-new, fifth-gen Chery Tiggo 8 Pro breaks cover in China with two front face styles and engine options.

11-11-2025
International

Lamborghini Temerario Super Trofeo Unveiled – 648 HP V8, No PHEV

The all-new Lamborghini Temerario Super Trofeo race car has been revealed ahead of its racing debut in 2027.

10-11-2025
International

All-new Ninth-Gen Toyota Hilux Bows With ICE, BEV & FCEV Power

All-new ninth-gen Toyota Hilux officially revealed in Thailand with ICE, BEV and FCEV powertrains planned.

10-11-2025
International

Proton e.MAS 5 Set To Skip Thailand, But Geely EX2 ‘Twin’ Won't

Geely EX2 – ‘twin’ to the Proton e.MAS 5 – reportedly set to enter Thailand market, making it the model’s first RHD market too.

06-11-2025
International

BYD’s Kei Car Car Puts Pressure on Japan’s Automakers

Suzuki calls BYD a “wake-up call” as the Chinese automaker gains credibility and momentum in Japan’s Kei car segment.

International

Toyota Developing New V8 For Upcoming New Sportscars

Toyota confirms it is developing a brand new twin-turbo V8 based on latest 2.0-litre 4-cyl, will power several halo sportscar models - Lexus included.

04-11-2025
International

Nissan, Mercedes Will Close Joint Plant As Part Of Global Reset

The Nissan-Mercedes joint venture plant in Mexico will wrap up by 2026 as Nissan streamlines global production.

04-11-2025