This Bugatti Chiron Profilee is a One-off Hypercar That Never Hit Production
This is it. Following its brief teaser last week, Bugatti has finally peeled the curtains off this special, one-off model, dubbed as the Bugatti Chiron Profilee. Never to be seen daylight before nor hit the assembly line, this special edition Chiron is poised to be auctioned later in Feb 2023, and one can only guess how much it’ll fetch.



Initially, Bugatti had intended to produce the Profilee as a mid-spec Chiron, sitting below the more aggressive-looking Chiron Pur Sport. Development for this model began back in fall 2020, with its small-scale production poised to follow suit. But folks at Bugatti’s Molsheim plant already got their hands on deck building other models, which ultimately resulted in the Profilee to be an ultra-rare one-off model.


This toned-down Pur Sport still carries quite a stance, and is distinct enough to differentiate it from other bare-boned Chiron variants. Its ducktail rear wing not only functions as a showpiece, but also supplies ample downforce to the Profilee, while helping to evacuate hot air from the engine.

Aside from the wing, the Profilee also gets a bigger signature horseshoe grill at front that feeds more air into the radiators, while the redesigned front splitter ensures more slippery airflow, as well as providing extra downforce at the front axle. All in all, these aero bits help the Profilee to produce about 80% of the Pur Sport’s total downforce, in spite of missing a few radical aero parts like the bigger rear wing and more.
The tonning-down game goes on with the Profilee’s chassis redesign. Aimed to provide excellent grip performance without compromising its comfort, the dampers are 10% stiffer than the Sport variant, while its rear axle is tuned to have 50% more negative cambers. The front axle’s camber is also changed, plus harder springs with a front-heavy balance.

Mainly draped in Argent Atlantique (that’s Atlantic Silver for you anglophones) hue, the Chiron Profilee boasts a dual-tone finish where its lower body is painted in Bleu Royal Carbon tint. The addition of some exposed carbon fibre bits and polished aluminium accents complete the exterior touch-up.

Yet another unique feature of the Profilee is the magnesium wheels it rides on, finished in Le Patron hue that blends excellently well with the lower body.

Powering the Profilee is a massive 8.0-litre quad-turbo W16 mill derived from the Pur Sport that outputs 1,479 HP and 1,600 NM. All that power helps to make the Chiron Profilee become one of the fastest-accelerating production cars ever, capable of despatching from nought to 100 KM/H in only 2.3 seconds. Flat out, the Profilee can do about 380 KM/H, faster than the Pur Sport’s 350 KM/H V-max.



Bugatti does not skimp in designing the Chiron Profilee’s exquisite cabin. First-time appearing in any of Chiron’s cabin is the woven leather finish that blends exceptionally well with both the carbon fibre weaves and plain blue leather finishes. The seats are finished in Gris Rafale and Deep Blue-hued two-tone leather upholstery. An anodised frame inlay showcasing the Profilee script is mounted on its centre console.

The Bugatti Chiron Profilee gains its nomenclature from an old Bugatti fastback car called the Type 46 Profilee, debuted way back in 1931. Fortunately for some, this one-off Chiron won’t be spending the rest of its lifetime trapped inside Bugatti’s warehouse, as RM Sotheby’s, UK’s premiere auction house, will put the Profilee on auction.

A special auction event organised by RM Sotheby’s will take place at the Louvre Art Gallery in Paris, France, where folks will stand a chance to bring the one-off Bugatti Chiron Profilee home, should the price be ‘right’.

Gallery
Written By
Mukhlis Azman
An avid two-wheeler that writes and talks about four-wheelers for a living, while dreaming of an urban transit-laden Malaysia. @mukhlisazman
JPJ Running Numbers
KUALA LUMPUR
VRQ9827
SELANGOR
BST8963
JOHOR
JE5916J
PULAU PINANG
PSF7343
PERAK
APL6244
PAHANG
CFH7982
KEDAH
KGJ2151
NEGERI SEMBILAN
NEL9551
KOTA KINABALU
SJU2247
KUCHING
QAB6004P
Last updated 24 Sep, 2026
Fuel Price
Petrol
RON 95
RM 3.97
+1.38
RON 97
RM 4.90
+1.75
RON 100
RM 7.20
+2.20
VPR
RM 8.23
+2.00
Diesel
EURO 5 B10
RM 5.12
+2.08
EURO 5 B7
RM 5.32
+2.08
Last updated 30 Apr, 2026
Related News
One-Off Bugatti Brouillard Bows As Marque’s W16 Swansong
Mistral-based new Bugatti Brouillard is a Mistral-based one-off created by marque’s new bespoke arm and stand as its W16 swansong.
08-08-2025
This Bugatti Tourbillon Watch Has A Mini V16 Engine Inside It
Bugatti and Jacob & Co commemorate the launch of the new Tourbillon hypercar with a limited-edition timepiece.
28-06-2024
New Bugatti Tourbillon Hypercar Bows With New 1,775 HP V16 Hybrid Heart!
New Bugatti Tourbillon unveiled with radical new hybrid V16 heart outputting 1,775 HP and promise of hitting 445 KM/H!
21-06-2024
Bugatti Chiron L’Ultime Final Unit Special Marks Hypercar’s End
Bugatti Chiron L’Ultime unveiled as said hypercar’s 500th unit curtain call, successor due soon.
01-06-2024
1MDB: 4 Bugatti Hypercars Connected to Jho Low Seized In Germany
1MDB financial scandal trail continues, latest development sees German authorities seizing 4 Bugatti hypercars connected to Jho Low.
30-04-2024
These Adidas Bugatti Football Boots Are Rarer Than An Actual Bugatti!
Hypercar brand Bugatti teams up with sportswear giant Adidas to create special football boots limited to just 99 pairs.
02-11-2023
One-Off Bugatti Chiron Golden Era Debuts with Hand-Drawn Sketches
The all-new Bugatti Chiron Super Sport Golden Era is a one-off special model, featuring stunning hand-drawn body artwork.
12-08-2023
Bugatti Director of Design Retires After Signing-Off Chiron Successor
Bugatti’s Director of Design Achim Anscheidt has retired, with the Chiron successor being the last project he signed off.
24-07-2023
Latest News
Geely EX2 Wins 5 Stars Overseas—Here Are The 2 Safety Specs Missing From Our Local eMas 5
Geely’s EX2 earned a 5-star Euro crash rating, but Malaysia’s Proton eMas 5 is missing 2 key safety specs. Here is what local EV buyers need to know.
03-09-2026
Underreported Mileage & Missing Manuals: 4 Flaws China’s Surprise Factory Audits Just Exposed
China’s government sweep caught domestic automakers cutting corners on build quality.
03-09-2026
VW in Crisis: 100,000 Jobs at Risk, Half Its Models Face the Axe [Explained]
100,000 jobs at risk as Volkswagen plans its biggest crisis overhaul. Find out why VW is axing 50% of its Audi, Porsche, and VW model lineup.
15-07-2026
Ferrari Sold Out Its 'Hated' Luce EV in China—But Was It All Thanks to the Number 88?
The world called it 'ugly,' but China’s elites snapped up every Ferrari Luce in seconds. Discover the truth behind the 'hated' EV and the number 88 mystery.
29-06-2026
Tech Meets Elegance: LEPAS Just Dropped L6 & L4 Globally, Coming To Malaysia Soon?
Chery's new LEPAS brand debuts at Auto China 2026! Discover the L6 & L4 EVs featuring "Leopard Aesthetics," a Super AI Agent, and valet parking tech.
28-04-2026
How Did Zeekr 8X Get 10,000 Orders In 30 Minutes? Here Are The "Mindblowing" Reasons
10,000 orders in just 29 minutes?! We dig into why the world's fastest hybrid SUV, the Zeekr 8X, is causing a total frenzy.
21-04-2026
Geely’s Thai Assembly Move: The Final Nail in the Proton Export Coffin?
Geely consolidates in Thailand with a new assembly plant and the "One Geely" strategy. Is the RM32b AHTV enough to keep Proton as the RHD hub for ASEAN?
25-03-2026
Chinese Carmakers Still Lag Global Leaders - GWM Chairman
GWM’s chairman says Chinese automakers must focus on quality and long-term competitiveness despite rising exports and sales growth.
20-02-2026
Show More
trending_flat
