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Lamborghini Urus – 2021 Most Wanted Super SUV

Jesica Sendai

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Lamborghini Urus HQ has achieved a revenue peak of €1.81 (RM8.63) billion in 2019 and €1.61 (RM7.68)  billion in 2020, which the company won big money in the year of COVID.

A total of 16,000 Urus cars were delivered worldwide, establishing the Lamborghini Super SUV as Lamborghini's best-selling model in the company's history.


Lamborghini Urus has been pioneering SUV Segment and resulting this beast to hit sales on extraordinary levels. Year on year, turnover grew 40 percent from €1,009 (RM4.81) million to €1,415 (RM6.75) million in 2018, when car sales began.

In conjunction with the fabulous sales profit, the Lamborghini Urus Super SUV celebrated its fourth anniversary in early December 2021. This model positions itself as a benchmark in performance, driving dynamics, design, luxury, and everyday usability.


An extension of the Sant'Agata Bolognese production site, the business has grown more extensive and more facilities, paintshop and test track were developed. In four years, the company invested a hefty sum of money in human capital by employing more staff.


Since 85 percent of Urus clients are new to the marque, the car was purchased every continent. In today's market, more than forty-five assorted colours are available due to Lamborghini Ad Personam, which continues to develop new customisation options initially on sixteen colours being offered.


The car offers an 850 Nm twin-turbo V8 engine that delivers 650 horsepower. The Lamborghini Urus could reach a top speed of 305 mph and accelerate from zero to hundred kilometres per hour in 3.6 seconds.

In Russia, the Urus has faced extreme challenges due to its extraordinary performance and versatility. The Lamborghini Super SUV set a speed record on the ice during the Days of Speed event in March 2021, achieving a top speed of 298 km/h and an average speed of 114 km/h over 1000 meters.


It is well suited for all terrains thanks to the six different driving modes (Strada, Sport, Corsa, Sabbia, Terra and Neve). The EGO system allows the driver to customise the configuration depending on road conditions and personal driving style.

 


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Written By

Jesica Sendai

from 9 to 5 grinder to 'racing' her way in the automotive industry through editorial work.

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JPJ Running Numbers

KUALA LUMPUR

VPY1794

SELANGOR

BSJ9264

JOHOR

JYK6086

PULAU PINANG

PRV4604

PERAK

APC3364

PAHANG

CFD9785

KEDAH

KGC8584

NEGERI SEMBILAN

NEH5316

KOTA KINABALU

SJN5462

KUCHING

QAB4781M

Last updated 04 Nov, 2025

Fuel Price

Petrol

RON 95

RM 2.60

RON 97

RM 3.20

+0.06

RON 100

RM 5.00

VPR

RM 6.23

Diesel

EURO 5 B10

RM 2.95

+0.06

EURO 5 B7

RM 3.15

+0.06

Last updated 30 Oct, 2025

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