Mazda Iconic SP Unveiled At The JMS 2023 - Twin Rotor EV Concept
![]()
Mazda Motor Corporation has unveiled its latest concept car, the MAZDA ICONIC SP, at the Japan Mobility Show 2023. This innovative concept car represents a novel approach to compact sports cars, aiming to adapt to the evolving automotive landscape and cater to the desires of enthusiasts who have a profound love for driving.
![]()
The MAZDA ICONIC SP incorporates Mazda's distinctive two-rotor rotary EV system as its powertrain. This system, known for its compact design, offers exceptional layout flexibility, contributing to a low centre of gravity that greatly enhances the car's driving performance. Moreover, the vehicle's batteries are charged through a sustainable and recyclable energy source, while the two-rotor rotary engine, which serves as a power generator, runs on carbon-neutral fuel.
![]()
The car's striking Viola Red colour, dubbed a "concept colour," encapsulates Mazda's corporate philosophy of "enriching life-in-motion for those we serve." It reflects the company's deep commitment to cherishing the essence of automotive passion.
![]()
Masahiro Moro, Mazda's Representative Director, President, and CEO, reaffirmed Mazda’s mission as a car-loving company that aims to provide enriching mobility experiences to their customers. Mazda envisions a future where everyone can proudly declare their love for cars and will collaborate with partners who share this vision.
The MAZDA ICONIC SP’s design emphasises a low centre of gravity to convey a sense of exceptional driving performance. Placing the lightweight and compact rotary engine in the car's centre has led to a lowered hood. The rotary power plant would output 365HP.
![]()
It would measure 4,180mm in length, 1,850mm in width and 1,150mm in height with a wheelbase of 2,590mm. The car is expected to weigh 1,450KG and sport a power to weight ratio of 3.9.
The two-rotor rotary electric vehicle system is said to be scalable and is able to accept a range of fuel which includes hydrogen, and produce energy using fuel that is carbon neutral. Driving is almost carbon-neutral when the battery is charged using renewable energy.
![]()
![]()
The two-rotor rotary EV system's high output, low centre of gravity, and about 50:50 weight distribution combine to produce an exceptional level of driving performance. This sports automobile can be used to provide power for outdoor activities and in emergencies.
The exterior body colour, "VIOLA RED," aligns with Mazda's aspiration to "cherish the colour red." It embodies their corporate philosophy of enriching the lives of those they serve, delivering a vivid hue with shades that accentuate the car's captivating shape.
Gallery
Written By
Kumeran Sagathevan
More then half his life spend being obsessed with all thing go-fast, performance and automotive only to find out he's actually Captain Slow behind the wheels...oh well!
JPJ Running Numbers
KUALA LUMPUR
VQJ7068
SELANGOR
BSL9540
JOHOR
JYQ3795
PULAU PINANG
PRY1105
PERAK
APE5468
PAHANG
CFE9213
KEDAH
KGE341
NEGERI SEMBILAN
NEJ3684
KOTA KINABALU
SJP8674
KUCHING
QAB960N
Last updated 27 Jan, 2026
Fuel Price
Petrol
RON 95
RM 2.54
+0.02
RON 97
RM 3.10
+0.02
RON 100
RM 5.00
VPR
RM 6.23
Diesel
EURO 5 B10
RM 2.88
+0.04
EURO 5 B7
RM 3.08
+0.04
Last updated 22 Jan, 2026
Related News
Mazda CX-6e Unveiled as Europe’s EZ-60 Twin with 483 km of Range
The sleek Mazda EZ-60 makes its debut in Europe under a new name, now simply known as the Mazda CX-6e.
12-01-2026
JMS 2025: Mazda Vision-X Coupe & Vision-X Compact Concepts Unveiled
Mazda has taken center stage at the JMS 2025 by unveiling its new concept duo—the Vision-X Coupe & Vision-X Compact.
29-10-2025
Mazda Teases New Four-Door Coupe Concept for Tokyo Motor Show
Mazda’s upcoming four-door coupe concept is said to run on renewable fuels, set to debut at the Tokyo Motor Show.
15-10-2025
2025 Mazda CX-80 2.5G PHEV Price Updated – Now From RM295,000
Within weeks after its debut, Mazda Malaysia has quietly revised the price of the new CX-80, now starting at RM295,000.
01-10-2025
Toyota GR86 Successor Will Underpin Next-Gen Mazda MX-5?
Toyota rumoured to partner Mazda and share next-gen MX-5 base for GR86 successor.
30-09-2025
First Drive: 2025 Mazda CX-60 2.5G 2WD High – Three Things We Learnt
Here are three things we learnt after driving Mazda’s new midsize SUV, the all-new 2025 Mazda CX-60 2.5G 2WD High.
07-09-2025
Mazda CX-80 Teased Online – Posh Three-Row SUV Launching Soon?
Bermaz Auto teases Mazda CX-80 for Malaysia online, three-row SUV set to slot above CX-60 sibling.
23-08-2025
New Third-Gen Mazda CX-5 Revealed
All-new third-gen Mazda CX-5 revealed as a bigger, bolder and more practical SUV than before.
10-07-2025
Latest News
Chery Group Crowned as Best-Selling Chinese SUV Brand Globally in 2025
Chery Group has been recently crowned as the best-selling Chinese SUV brand globally in 2025.
26-01-2026
Toyota GR Yaris Sebastien Ogier 9X World Champion Edition Debuts as 200-Unit-Only Special
Toyota commemorates nine-time WRC champion Sebastien Ogier with a 200-unit-only special edition GR Yaris.
23-01-2026
Report: Geely EX2 CKD Starts In Indonesia
Geely EX2 – ‘twin’ to Proton e.MAS 5 – sees local assembly (CKD) in Indonesia begins. What does this mean for P1?
22-01-2026
Volvo EX60 Officially Bows – ‘Baby’ EX90 Boasts 810 KM Range & 400 KW Charging
All-new Volvo EX60 officially revealed as a ‘baby’ EX90 of sorts with up to 810 KM range and 400 kW fast-charging ability.
22-01-2026
Toyota Raize SUV Gains Stylish GR Sport Version in Indonesia
Perodua Ativa’s Japanese sibling, the Toyota Raize SUV, has gained a stylish GR Sport version in Indonesia.
22-01-2026
Lepas Opens First Global Showroom in Indonesia — Malaysia Next?
Lepas brings its premium lifestyle-led showroom concept to Indonesia first, ahead of a planned Malaysian launch in H1 2026.
22-01-2026
Zeekr 8X PHEV SUV Official Images Unveiled Ahead of 1H 2026 Debut
Official images of the upcoming Zeekr 8X flagship PHEV SUV have surfaced in China ahead of its debut later this year.
21-01-2026
2026 Kia Niro Facelift Unveiled with EV9-Inspired Looks
The second-gen Kia Niro crossover has been given a facelift, featuring EV9-inspired looks and equipment upgrades.
21-01-2026
Show More
trending_flat