Ferrari Hybrid Models Outsold Combustion Models For The First Time

In Q3 this year, Ferrari delivered 3,459 vehicles, and 51% of which were hybrid models.

The era of electrified mobility is in full swing indeed as more and more cars sold today all feature some form of electrification in varying degrees or stages. This is also true for fabled Italian supercars marque Ferrari based on its recent sales and deliveries during the third quarter (Q3).

That’s because for the first time, the fabled Italian marque delivered more hybrid models over its regular combustion models. Through a recent financial presentation held earlier this week, Ferrari revealed it delivered 3,459 vehicles between July and Sept, and hybrid models account for 51% of which.

Current Ferrari hybrid models consists of the 296 GTB and 296 GTS (top two), and the SF90 Stradale and SF90 Spider (bottom two).

Ferrari reportedly notes the boost in overall deliveries were driven by increased supply and demand for its current range of hybrid models. Ferrari has four of which presently, those being 296 GTB and 296 GTS duo, as well as the larger and more powerful SF90 Stradale and SF90 Spider twins.

Amongst Ferrari’s current crop of series production cars, both the 296 and SF90 model lines are electrified. Each sports a plug-in hybrid (PHEV) setup derived from its Formula 1 racing endeavour and paired with their respective twin-turbo V6 and V8 hearts.

Beyond the 296 and SF90 range, Ferrari still offers regular combustion-powered models in the form of the flagship 812 (GTS, top left) and mid-range Roma (top right) grand tourers, and the Purosangue 'lifted GT sportscar'.

The flagship 812 and mid-range Roma grand tourers, as well as the controversial Purosangue ‘lifted GT sportscar’ (Ferrari still refuses to call it an SUV) however all remains powered using the famed Maranello-based institution’s traditional combustion V8 (Roma) and V12 mills (812 and Purosangue).

Despite this shift in customer trend favouring electrified products, along with recent rumours of the marque having started development of its future full-electric sportscar, Ferrari also reportedly said it won’t give up on internal combustion power entirely.

Despite the shift amongst consumers for more electrification, Ferrari says it won't abandon the combustion power entirely yet.

“we decided to invest in all engines, naturally aspirated, hybrid and also electric, this is much more expensive as a strategy for the company but this is the only way we think it’s possible to make every a car for a lot of happy customers in the Ferrari family,” said head of product marketing, Pietro Virgolin.

How this strategy will pan out for future Ferrari models remains to be seen still, but the push for electrification is undeniable, even for a storied marque famed for stratospheric-revving V8 and V12 powerplants.

In Malaysia, the Ferrari marque is set for a reboot under new custodians Ital Auto Malaysia starting with the launch of the new Roma Spider (right).

Closer to home, the Ferrari marque is set for a revival under new brand custodians Ital Auto Malaysia. The firm recently held a private customers preview of the new Roma Spider last weekend in Langkawi, and an official press launch for the model is slated to take place later this month too.

Besides launching the Roma Spider, Ital Auto Malaysia is also expected to officially open its first Ferrari showroom in Kuala Lumpur at the same time. Said outlet will be supported by a brand new after-sales centre that’s already operational now in Glenmarie, Shah Alam.