Stylish New Peugeot 408 Headlines KLFW 2024 With Special Contests

The newly launched Peugeot 408 premium crossover fastback is amongst the stars of the KL Fashion Week 2024 (KLFW 2024) taking place later this month.

The newly launched Peugeot 408 stands amongst the stylish headliners of the upcoming KL Fashion Week 2024 (KLFW 2024) gala that takes place later this month from July 29 to Aug 4.

The sleek French crossover fastback’s presence at Malaysia’s leading fashion gala is borne out of the Peugeot marque’s tie-in as said event’s official automotive partner, which is also driven by Peugeot’s global partnership with the famed Paris Fashion Week.

“Design is an integral part of Peugeot’s DNA, and this partnership with KLFW represents a perfect alignment with our vision and the inventive spirit of the Peugeot brand,” said Jamie Francis Morais, MD of Stellantis Malaysia – the local arm of Peugeot’s parent company.

In conjunction with this, Stellantis Malaysia is also conduction a special campaign that offers Peugeot 408 prospects and customers the chance to win tickets to both a KLFW 2024 showcase and a trip for two to the Paris Fashion Week 2025.

In conjunction with its tie-in as KLFW 2024's automotive partner, two special contests will be held by Stellantis Malaysia exclusively for Peugeot 408 prospects and customers.

Firstly, customers test-driving the Peugeot 408 from now until July 27 can fill up an online form to be in the running to win tickets to attend one of two KLFW 2024 showcases – either the Kit Woo Show on July 31 or the Design to Sustain Finale on Aug 2.

Just 50 pairs of tickets are up grabs exclusively through this contest, and winners will be announced via the official Peugeot Malaysia Facebook and Instagram pages. Winners will also be contacted directly.

Launched back in April this year, the Peugeot 408 sees three variants available priced between RM146,055 and RM166,055.

Secondly, customers purchasing a brand-new Peugeot 408 from now until Oct 31 stand a chance to win a business class trip for two to the Paris Fashion Week 2025. Just three winners will be selected, and this three-day-two-night trip includes a visit to the L’Aventure Peugeot Museum.

“We are excited to offer our customers such an exclusive experience because, with Peugeot, you are not just getting a car, you are immersing yourself in the experience of ‘allure’, the language of attraction, and the endless possibilities of exhilaration and emotions,” added Jamie.

More details about this stylishly fashionable campaign are available online via the official Peugeot Malaysia website – peugeot.com.my – as well as the official Facebook and Instagram pages mentioned.