New Ford 3S Outlet And B&P Centre Opens In Penang
Auto ConneXion strengthened its local network this week by opening a brand new Ford 3S centre in Seberang Perai, Penang.
Authorised Ford distributors Sime Darby AutoConneXion (Auto ConneXion) saw its local network strengthened further this week. New to said network is a brand-new Ford 3S showroom and service centre located in Seberang Perai, Penang, that officially opened this week.
Said new 3S centre now stands as the largest Ford outlet established in the state of Penang. Additionally, the outlet also saw Auto ConneXion invest up to RM16.6 million to construct and build the 46,000 square foot outlet.
The new 3S centre stands as as the largest Ford outlet established in Penang.




Housed in this new outlet is a six-car showroom space featuring a dedicated delivery bay plus a concierge rendering personalised service, as well as a service centre with 16 service bays and a spare parts centre.
The new outlet houses a six-car showroom space plus a dedicated vehicle delivery bay, followed by a full-fledge service centre with 16 service bays and a spare parts centre. Additionally, the state-of-the-art facility greets customers with personalised service by concierge upon arrival.
Adding to which are digital and streamlined processes afforded by Ford's Digital Sales Tools used by the outlet’s staff of 38 highly trained sales and after-sales consultants. In turn, this ensures optimised efficiency for vehicle enquiries and aftersales service alike.
Also launched to complement the new 3S outlet is a dedicated new Body & Paint Centre located just 7 KM.
Crucially, this new 3S outlet is also bolstered by a dedicated 28,000 square foot Body & Paint Centre located just 7 KM away. This centre is brimmed with five mechanical service bays that boasts a monthly capacity to service up to 20 vehicles for body repairs.
“This new showroom not only reinforces our position as a leader in Malaysia's pick-up truck segment but also highlights our dedication to enhancing the overall Ford ownership experience,” remarked Turse Zahir, MD of AutoConneXion, via press release issued this week.
“Expanding our network will enable us to ensure that the Ford experience is more accessible in the northern region, providing an unparalleled ownership journey,” added Jeffrey Gan, Managing Director of Southeast Asia, Sime Motors, via the same release.
The new B&P Centre features five mechanical bays and it has a monthly capacity to service up to 20 vehicles for body repairs.
In conjunction with the opening of these new outlet and facility in Seberang Perai, customers in the month of Feb can enjoy a complimentary 5-Year Ford Blue Oval Service Plan and save up to RM8,000 (Terms and conditions apply).
The new Ford 3S centre detailed is located at Lot 6984, Jalan Baru, Mukim 1, 13700 Seberang Perai Tengah, Penang. The Body & Paint Centre, on the other hand, is situated at 11A, Jalan Saga Jaya 1, Taman Perindustrian Saga Jaya, 13600 Perai, Penang.
Operating hours for the showroom, service centre, and supporting B&P centre are available below.
As for operating hours, the showroom opens Mondays through Saturdays from 8:30AM to 6PM, and on both Sundays and Public Holidays from 10AM to 6PM.
The service centre instead operates on weekdays (Mondays through Fridays) from 8AM to 5PM, and on Saturdays from 8AM to 12:30PM.
Gallery














Written By
Thoriq Azmi
Former DJ turned driver, rider and story-teller. I drive, I ride, and I string words together about it all. [#FuelledByThoriq] IG: https://www.instagram.com/fuelledbythoriq/
JPJ Running Numbers
KUALA LUMPUR
VPR3137
SELANGOR
BSH5485
JOHOR
JYG2672
PULAU PINANG
PRT7479
PERAK
APA9066
PAHANG
CFD3937
KEDAH
KGC1536
NEGERI SEMBILAN
NEG9407
KOTA KINABALU
SJM4706
KUCHING
QAB1086M
Last updated 03 Sep, 2025
Fuel Price
Petrol
RON 95
RM 2.05
RON 97
RM 3.16
+0.03
RON 100
RM 5.00
VPR
RM 6.23
Diesel
EURO 5 B10
RM 2.88
+0.03
EURO 5 B7
RM 3.08
+0.03
Last updated 28 Aug, 2025
Related News
Launched: Ford Ranger WildTrak 3.0L V6 Turbo Diesel – RM192,888
SDAC-Ford debuts the long-teased Ford Ranger WildTrak 3.0L V6 Turbo Diesel today, priced from RM192,888 onwards.
22-08-2025
Ford Universal EV Platform Unveiled – New Midsize Pick-Up Truck to Debut in 2027
Ford’s new Universal EV platform will spawn a new midsize pick-up truck later in 2027, plus several other upcoming EVs.
12-08-2025
SDAC Ford Teases New Model – Ford Ranger V6 Coming Soon?
SDAC Ford has put up a new model teaser at its official website. V6-powered Ford Ranger coming soon?
12-08-2025
Ford Ranger Super Duty Bows In Australia as The Most Hardcore Ranger Yet
The all-new Ford Ranger Super Duty bows in Australia as the most hardcore workhorse Ranger ever made.
07-04-2025
Inaugural Ford Raptor Rev Malaysia Concludes on a High Note
The inaugural Ford Raptor Rev Malaysia has concluded on a high note, offering owners and enthusiasts in an adrenaline-fuelled festival
24-02-2025
Ford Eyes Top-Tier Le Mans 24 Hours Return In 2027
American carmaker Ford officially announces planned return to Le Mans 24 Hours race, and it wants to clinch overall victory once more.
31-01-2025
Ford's Latest EV Looks Like A Mini-Mustang Mach-E
Ford recently revealed the new all-electric Puma Gen-E that offers a noticeable torque boost.
08-12-2024
BYD Overtakes Ford as World’s Sixth Largest Automaker in Q3 2024
BYD has surpassed Ford to become the world’s sixth-largest automaker in the third quarter of 2024.
03-12-2024
Latest News
Trial Road Closure at Jalan Kerinchi to Ease Evening Congestion
DBKL has begun testing a traffic diversion at the Jalan Kerinchi–Jalan Kerinchi Kiri 3 intersection during evening peak hours.
02-09-2025
MOT Mulling Sleep Apnea Monitoring on the Road
MOT is exploring digital monitoring systems to tackle sleep deprivation and improve road safety.
02-09-2025
Half-Price Traffic Summons As Gov’t Pushes MyDigital ID
Malaysians can enjoy a 50% discount on traffic summonses from Aug 31–Sept 16.
02-09-2025
KTMB Targets Bangkok Route Revival, Rail Links To China
KTMB’s acting CEO sets sights on reviving the Bangkok route and expanding Malaysia’s rail links to China and beyond.
02-09-2025
KLIA Trials New Traffic System From September
A new 10-minute access rule will be tested at KLIA to cut congestion and improve safety before full rollout later this year.
02-09-2025
Own Damage Knock for Knock Brings Faster Repair Settlements
Drivers not at fault in accidents can now claim Own Damage Knock for Knock repair from insurers, with NCDs left untouched.
30-08-2025
Delayed EKVE Phase One Finally Opened With 30-Day Toll-Free Span
Phase one of EKVE finally opens six years behind schedule, concessionaires offer 30-day toll-free run.
29-08-2025
New Isuzu 3S Outlet Opens in Kuantan, Pahang
Isuzu Malaysia sees local network strengthened with newly opened 3S centre in Kuantan, Pahang.
29-08-2025
Show More
trending_flat